Is it possible to have video analytics without uploading content to jw player?
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Depends on where you want to see your analytics:
If you have another analytics plugin on your page, you can use JW Player's Javascript API events to send pings to your analytics:
jwplayer().on('firstFrame',function(){ //send a video view event to your analytics engine here });
Read more about this at https://support.jwplayer.com/customer/en/portal/articles/1417188-combining-jw-player-api-events-with-custom-analytics